What is Joshiryoku?

A unique collection of 3,333 Joshiryoku characters that highlight the essence of females' rights, wills and characteristics in different roles, contexts and cultures.

What is the mission/goal of Joshiryoku?

In Japan, Joshiryoku is often translated as 'girl power', however, contrary to its English counterpart and other than describing or praising a female’s capability, it is perceived by many as sugarcoating the judgement against a female’s level of femininity, with factors such as their etiquette, cooking skills, fashion sense and so on.

And we’re here to rewrite that! Joshiryoku Club is here to establish a virtual community that spreads the fact and notion that females have always been much more than what they have been deemed to be, and shares experiences and exchanges ideas of improving the status quo, to thereby empower females in the real world.

Why do we need to own a Joshiryoku?

In order for females in this generation and the generations after, to be seen, treated and respected equally, and given the same level and amount of opportunities, we all share the same responsibility in both the virtual and the real world to defend their most fundamental rights as a human being.

That’s why each element of the Joshiryoku NFT has its unique meaning. Despite the cute, gentle and girly base design, the mix and match of different clothings and accessories represent entirely different personalities and characteristics, while the colourful hair styles stand for the free_will and rights of every female to always pursue life as they please. Get the Joshiryoku NFT that suits you and join our community to contribute to a world of equality that embraces females as they are.